Organizers of the second World Forum on Natural Capital, which will take place in Edinburgh, United Kingdom on November 23-24, 2015, have issued a call for case studies that demonstrate how putting natural capital at the heart of decision-making can benefit the bottom line, as well as the natural environment. Submissions are sought from businesses, financial institutions, governments and other organizations which have developed their understanding of natural capital to bring about a strategic change in decision-making. Case studies must have a clear focus on environmental benefits, supported by a strong business or economic case, and must involve lessons learned that are relevant to a wider audience.